John Lewis home spring 2018

As with previous seasonal campaigns, Spring 18 is underpinned by high-quality photography and engaging, relevant storytelling. It highlights new product launches, reinforcing John Lewis’ authority in the core home categories and promoting the services offering. Content links back to key business messaging for the season, balancing commercial objectives with inspiring creative. Content conveys a feeling of revival and renewal, encouraging customers to invite the outside in after a long winter.

Cover photography Adrian Briscoe, styling Sania Pell 


Modern Country photography Adrian Briscoe, styling Elkie Brown

Decorating photography Adrian Briscoe, styling Suzanne Stankus

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Design Project by John Lewis photography Damian Russell, styling Sania Pell

more from spring 2018

There are 5 Interior Design Styles, along with solutions for lighting, sleep, window dressings and decorating.


Photography Adrian Briscoe, Damian Russell, Michael Sinclair, Neil Mersh.
Stylists Suzanne Stankus, Sania Pell, Bex McEvoy, Laura Fulmine, Alex Kristal