john lewis HOME summer 2019
Outdoor Rooms are the focus of this Summer’s content burst, ideas to help you enjoy being outside whatever the weather. Produced for online, POS and social, the creative extends across stills and moving image so there’s a continuous journey channel to channel, with all video shot to accommodate 16:9, 9:16 and 1:1 formats. Although product focused, content is much more lifestyle than previously and in some cases, entirely mood driven to evoke the spirit of Summer.
Videography & Photography Chris Everard, styling Elkie Brown
THE SPIRIT OF SUMMER
A mood driven, long form video, designed as a series of vignettes that can be edited into smaller clips and used individually, here’s the whole dreamy sequence in one long indulgent edit!.
Videography Chris Everard & Roger Boole, interior styling Elkie Brown
MOVING IMAGE ALL CHANNELS
All video is shot to accommodate 16:9, 1:1 and 9:16 formats.
Colour continues to have a strong influence, the 2019 trend for coral is the perfect base to add some heat to the Bohemian Summer story.