Summer Home, John Lewis
The colour trend stories and outdoor rooms are the focus of this Summer’s content burst – ideas to help you enjoy being outside whatever the weather. Content is designed for online, POS, and social, across stills and motion so there’s a continuous journey channel to channel, with all video shot to accommodate multiple screen formats. Although product focused, content is much more lifestyle than previously, and in some cases, entirely mood driven to evoke the spirit of Summer.
Bohemian Summer
Video: Chris Everard & Roger Boole; Photography: Chris Everard; Styling: Elkie Brown; Creative & Art Direction for video and stills: Me. With thanks to Cape Town Productions.
The Spirit of Summer
Video: Chris Everard & Roger Boole; Photography: Chris Everard; Styling: Elkie Brown; Creative & Art Direction for video and stills: Me. With thanks to Cape Town Productions.
Below: A mood driven, long form video, designed as a series of vignettes so it can also be edited into smaller clips, used individually, for mood or narrative. Here’s all the clips together, for viewing purposes in one long edit.