Living Rooms ~ highlights

Helping John Lewis to develop a new approach to Home – five living spaces based on five different lifestyles; Flexible, Family, Expression, Entertaining, Wellbeing – the creative direction and content setting the tone for the whole campaign, above and below the line. The stills and video, carefully crafted into the same shoot, focus on the character of each home, with a curated selection of product the creative unpacks everyday style inspiration, lifestyle moments and ideas for living. See the whole Living Rooms story

Flexible

Photographer Polly Wreford, Stylist Elkie Brown, Videographer Roger Boole.